Paid Media

Meta & Google Ads that actually pay back.

We plan, launch and optimise performance ad campaigns across Meta and Google — obsessed with cost-per-acquisition, not impressions.

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— Why it matters

Built to move the numbers, not just look good.

  • Full-funnel campaigns from awareness to retargeting
  • Creative testing rhythm to keep CPMs low
  • Weekly performance reports in plain English
  • Landing page + tracking audit included

What's included

01

Account audit & strategy

Deep audit of current spend, structure, tracking and creative — with a 90-day roadmap.

02

Campaign build

Structured campaigns across Meta, Google Search, Performance Max and YouTube.

03

Creative production

Static, motion and UGC-style ad creatives built for stopping the scroll.

04

Conversion tracking

GA4, Meta CAPI and server-side events — clean data you can actually trust.

05

Ongoing optimisation

Daily monitoring, budget shifts and A/B testing to compound results.

06

Reporting dashboard

Live dashboard showing spend, ROAS, CPL and top-performing creatives.

Our process

01

Audit

We audit accounts, tracking and past creatives.

02

Strategy

Funnel map, offer angles and creative brief.

03

Launch

Campaigns go live with clean tracking.

04

Scale

We double down on winners and cut losers fast.

Ready to grow with NihuDigital?

Book a free audit and we'll show you exactly what to fix first.

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